01 INBOUND
Enter China:
escort in reverse
For French and European companies, China is a different sea. We provide the reverse escort with the same deliverables-first method — one team, both ends.
02 INBOUND
Enter China:
escort in reverse
For French and European companies, China is a different sea: its own digital ecosystem, its own channel logic, its own compliance system. We provide the reverse escort with the same deliverables-first method.
Choosing the right entity and location is the first landing decision.
- WFOE / representative office selection and setup
- City and park policy matching
- Tax registration and compliant structure
Deliverable: entity plan and setup timeline
China’s digital ecosystem is a world of its own: how you enter decides how you do.
- WeChat ecosystem and mini-program strategy
- E-commerce and local channel access
- Content compliance and filing procedures
Deliverable: channel access checklist and launch plan
Making the brand speak Chinese — and think Chinese.
- Chinese brand narrative and name screening
- Trade shows, PR and industry events
- RMB pricing and quotation system
Deliverable: Chinese brand kit and pricing plan
Compliance on both ends of the crossing — neither can be skipped.
- Cross-border data and cybersecurity compliance
- Labour law and local hiring
- Trademark and IP protection
Deliverable: compliance baseline checklist and operations manual
China landing services are delivered jointly with the Brandz Shanghai support centre — one team, both ends.
NEXT LEG / 下一航段
Ready to set sail?
Apply for boarding
The Spring 2027 cohort is open for applications. Applying is free, and you will hear back within two weeks — even if the answer is a reasoned no.